Ad blockers are tools to remove or hide content that is recognized as advertising while browsing. These ad blockers can exist in different forms: standalone… Read More »How will the increasing use of ad blockers impact digital advertising?
The rise of 5G networks is expected to have a significant impact on the way businesses deliver video and other rich media content to customers.… Read More »How will the rise of 5G networks affect the way businesses deliver video and other rich media content to customers?
Companies can use data and analytics to personalize their digital marketing efforts and improve their return on investment (ROI) in several ways: Audience segmentation: Use… Read More »How can companies use data and analytics to personalize their digital marketing efforts and improve ROI?
Chatbots and messaging apps can be a powerful tool for businesses looking to improve their customer service and lead generation efforts. Here are a few… Read More »How can businesses best use chatbots and messaging apps for customer service and lead generation?
AR uses a real environment, while VR is entirely virtual. AR users can control their presence in the real world; VR users are controlling by the system. The use of augmented… Read More »How will the use of augmented reality and virtual reality change the way businesses interact with customers online?
Influencer marketing can be an effective tool for businesses looking to promote their products or services through digital channels. Here are a few ways businesses… Read More »How can businesses effectively use Influencer marketing in their digital marketing campaigns?